Investing in Play

Nike invests in play and sport for all kids, because an active next generation means a healthier and more equitable future. Through Made to Play, our global commitment to getting kids moving, we are working with local partners to increase girls' participation and train more coaches – particularly in marginalized communities.

Our 2025 Vision

Target Highlights
girls' participation through Nike community partners and programs aimed at getting all kids moving in our key cities and sourcing backyards
of pre-tax income invested annually to drive positive impact in our communities
See All 2025 Targets

How We're Doing

invested to drive positive impact in communities in FY20
global partnerships with organizations focused on getting kids moving
Nike Community Ambassadors from 560+ stores across 29 countries volunteered over 60,000 hours to get kids moving

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